{"id":44432,"date":"2026-04-07T20:36:19","date_gmt":"2026-04-07T16:36:19","guid":{"rendered":"https:\/\/herecareers.com\/job\/the-careside-performance-marketing-specialist\/"},"modified":"2026-04-07T20:36:20","modified_gmt":"2026-04-07T16:36:20","slug":"the-careside-performance-marketing-specialist","status":"publish","type":"job_listing","link":"https:\/\/herecareers.com\/ar\/job\/the-careside-performance-marketing-specialist\/","title":{"rendered":"The CareSide: Performance Marketing Specialist"},"content":{"rendered":"<p>Remote Jobs<\/p>\n<p>Region: Anywhere in the World<\/p>\n<p>State: Western Australia<\/p>\n<p>\n  <strong>Headquarters:<\/strong> Perth, Australia<br \/>\n    <br \/><strong>URL:<\/strong> <a href=\"https:\/\/www.thecareside.com.au\/\" rel=\"nofollow noopener\" target=\"_blank\">https:\/\/www.thecareside.com.au\/<\/a>\n<\/p>\n<p>The CareSide is looking to bring on a freelance paid media specialist to oversee our advertising efforts on Facebook, Instagram, and Google. We\u2019ve dabbled in TikTok in the past and are open to exploring other channels as well.&nbsp;<\/p>\n<p><strong>&nbsp;<\/strong><\/p>\n<p>As a freelancer, you won\u2019t be viewed as a line item. Instead, you\u2019ll play an integral role in our marketing campaigns. At the same time, we also appreciate that you likely have other projects you\u2019re juggling and a life outside of work. You\u2019ll have the flexibility to manage your schedule and balance other commitments, while still making a real impact.<\/p>\n<p><strong>&nbsp;<\/strong><\/p>\n<p>You won\u2019t be working in a silo. You\u2019ll collaborate closely with our designers, content team, and analytics lead to launch creative, data-driven campaigns that drive real results. You understand that paid media isn\u2019t just about spend and ROAS \u2014 it\u2019s about knowing the buyer, reading the market, and tapping into human psychology.<\/p>\n<p><strong>&nbsp;<\/strong><\/p>\n<p>We\u2019re looking for someone hands-on, strategic, and ready to get into the weeds with us.<\/p>\n<p><strong>&nbsp;<\/strong><\/p>\n<p>\u0645\u0624\u0647\u0644\u0627\u062a:<\/p>\n<ul>\n<li>\n<p>4+ years of experience managing paid search and paid social campaigns for B2C brands<\/p>\n<\/li>\n<li>\n<p>Strong understanding of Meta\u2019s algorithm and the types of creatives that resonate on Facebook and Instagram<\/p>\n<\/li>\n<li>\n<p>Proven track record of optimizing Google PPC campaigns to drive down acquisition costs<\/p>\n<\/li>\n<li>\n<p>Sharp analytical skills with the ability to separate signal from noise in campaign data<\/p>\n<\/li>\n<li>\n<p>Comfortable working independently and collaboratively in a remote environment<\/p>\n<\/li>\n<li>\n<p>Bonus points if you have experience advertising on Reddit, TikTok, or YouTube<\/p>\n<\/li>\n<\/ul>\n<p><strong>&nbsp;<\/strong><\/p>\n<p>\u0627\u0644\u0645\u0633\u0624\u0648\u0644\u064a\u0627\u062a:<\/p>\n<ul>\n<li>\n<p>Deliver monthly reports with clear, actionable performance insights<\/p>\n<\/li>\n<li>\n<p>Work with the web lead to execute A\/B tests across Google Ad campaigns&nbsp;<\/p>\n<\/li>\n<li>\n<p>Conduct keyword research, analyze competitors, and study our customer journey to inform campaign strategy<\/p>\n<\/li>\n<li>\n<p>Propose recommendations for new campaign strategies<\/p>\n<\/li>\n<li>\n<p>Collaborate with our designers and content team to create high-performing ad creatives<\/p>\n<\/li>\n<li>\n<p>Participate in sprint reviews (every 6 weeks), monthly check-ins, and the occasional virtual social<\/p>\n<\/li>\n<li>\n<p>Make positive contributions to the team culture and work environment<\/p>\n<\/li>\n<\/ul>\n<p><strong>&nbsp;<\/strong><\/p>\n<p>Compensation: $50-$80 USD per hour<\/p>\n<p>Location: United States, Canada, or Europe<\/p>\n<p><strong>To apply:<\/strong> <a href=\"https:\/\/weworkremotely.com\/remote-jobs\/the-careside-performance-marketing-specialist\" rel=\"nofollow noopener\" target=\"_blank\">https:\/\/weworkremotely.com\/remote-jobs\/the-careside-performance-marketing-specialist<\/a><\/p>\n<p>Digital Marketing, Paid Social Media Advertising, and Google Ads<\/p>\n<p>&nbsp;<\/p>","protected":false},"author":100,"featured_media":0,"comment_status":"open","ping_status":"open","template":"","job_listing_type":[1174],"job_listing_category":[84],"job_listing_location":[2447],"job_listing_tag":[],"class_list":["post-44432","job_listing","type-job_listing","status-publish","hentry","job_listing_type-remote","job_listing_category-sales-and-marketing","job_listing_location-western-australia"],"metas":{"_job_featured_image":"","_job_featured":"","_job_filled":"","_job_urgent":"","_job_category":{"84":"Sales and 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