{"id":51577,"date":"2025-11-15T12:49:56","date_gmt":"2025-11-15T08:49:56","guid":{"rendered":"https:\/\/herecareers.com\/job\/senior-executive-digital-marketing-marketing-%c2%b7-dubai\/"},"modified":"2025-11-15T12:49:57","modified_gmt":"2025-11-15T08:49:57","slug":"senior-executive-digital-marketing-marketing-%c2%b7-dubai","status":"publish","type":"job_listing","link":"https:\/\/herecareers.com\/ar\/job\/senior-executive-digital-marketing-marketing-%c2%b7-dubai\/","title":{"rendered":"Senior Executive &#8211; Digital Marketing Marketing \u00b7 Dubai"},"content":{"rendered":"<p>411_2572625<\/p>\n<p><h3>Overview <\/h3>\n<p><b>Who we are: <\/b> <\/p>\n<p>GMG is a global well-being company retailing, distributing and manufacturing a portfolio of leading international and home-grown brands across sport, everyday goods, health and beauty, properties and logistics sectors. Under the ownership and management of the Baker family for over 45 years, GMG is a valued partner of choice for the world&#8217;s most successful and respected brands in the well-being sector. Working across the Middle East, North Africa, and Asia, GMG has introduced more than 120 brands across 12 countries. These include notable home-grown brands such as Sun &#038; Sand Sports, Dropkick, Supercare Pharmacy, Farm Fresh, Klassic, and international brands like Nike, Columbia, Converse, Timberland, Vans, Mama Sita&#8217;s, and McCain. <\/p>\n<h3>What you&#8217;ll be doing <\/h3>\n<p><b>The Senior Digital Marketing Executive <\/b> is responsible for developing, implementing, and overseeing the digital marketing strategy for the organization. This role focuses on driving brand awareness, increasing online engagement, and generating high-quality leads. The Senior Digital Marketing Executive will leverage various digital channels such as social media, search engines, email campaigns, and content marketing to meet the organization&#8217;s business goals. They will work closely with cross-functional teams, manage junior digital marketing staff, and report to the Senior Manager &#8211; Digital Marketing or Marketing Director. <\/p>\n<h3>\u0627\u0644\u0645\u0633\u0624\u0648\u0644\u064a\u0627\u062a <\/h3>\n<ol>\n<li><b>Digital Marketing Strategy Development &#038; Execution <\/b>\n<ul>\n<li>Develop and execute comprehensive digital marketing strategies aligned with business goals, targeting both customer acquisition and retention. <\/li>\n<li>Manage and optimize multi-channel campaigns across social media, SEO, SEM, display advertising, content marketing, and email marketing. <\/li>\n<li>Ensure that digital marketing activities are data-driven, leveraging analytics and customer insights to guide campaign decisions. <\/li>\n<\/ul>\n<\/li>\n<li><b>Campaign Management &#038; Optimization <\/b>\n<ul>\n<li>Lead end-to-end execution of digital campaigns, including ideation, creation, testing, analysis, and reporting. <\/li>\n<li>Regularly monitor campaign performance (KPIs) and make data-driven adjustments to improve ROI, ensuring that digital campaigns meet or exceed performance targets. <\/li>\n<\/ul>\n<\/li>\n<li><b>Performance Analysis &#038; Reporting <\/b>\n<ul>\n<li>Use Google Analytics and other reporting tools to monitor performance and track KPIs like traffic, engagement, conversion rates, and ROI. <\/li>\n<li>Generate regular reports for senior management with actionable insights to guide future marketing efforts. <\/li>\n<li>Lead brainstorming sessions and collaborative efforts with other departments such as sales, content, design, and IT. <\/li>\n<\/ul>\n<\/li>\n<li><b>Brand Awareness and Online Reputation Management <\/b>\n<ul>\n<li>Drive initiatives aimed at increasing brand visibility and recognition through digital channels. <\/li>\n<li>Monitor online reviews, customer feedback, and reputation management to ensure consistent and positive brand presence. <\/li>\n<\/ul>\n<\/li>\n<\/ol>\n<h3>People Management <\/h3>\n<p>The incumbent holds no direct supervisory responsibilities but is expected to engage effectively within their function and collaboratively across cross-functional teams. This role contributes meaningfully, whether through operational contributions and\/or by offering specialized expertise, guidance, and support, to ensure alignment with either functional and\/or strategic organizational goals and objectives. <\/p>\n<h3>Functional\/Technical Competencies <\/h3>\n<ol>\n<li><b>Digital Marketing Tools &#038; Platforms <\/b>\n<ul>\n<li>Knowledge in using Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager, and other social advertising platforms. <\/li>\n<li>Proficiency in web analytics tools (Google Analytics, MMP). <\/li>\n<li>Knowledge in CRM &#8211; E-mail marketing and Push Notifications <\/li>\n<\/ul>\n<\/li>\n<li><b>Data Analysis &#038; Reporting <\/b>\n<ul>\n<li>Strong ability to interpret digital data and provide actionable insights to optimize campaigns. <\/li>\n<li>Proficient in using reporting and analytics tools (Google Analytics, Google Data Studio, Power BI). <\/li>\n<\/ul>\n<\/li>\n<\/ol>\n<p> #J-18808-Ljbffr<\/p>\n<p>2025-11-11 12:50:25<\/p>","protected":false},"author":100,"featured_media":0,"comment_status":"open","ping_status":"open","template":"","job_listing_type":[68],"job_listing_category":[1350],"job_listing_location":[720],"job_listing_tag":[],"class_list":["post-51577","job_listing","type-job_listing","status-publish","hentry","job_listing_type-full-time","job_listing_category-marketing-media","job_listing_location-united-arab-emirates"],"metas":{"_job_featured_image":"","_job_featured":"","_job_filled":"","_job_urgent":"","_job_category":{"1350":"Marketing &amp; Media"},"_job_type":{"68":"Full Time"},"_job_tag":[],"_job_expiry_date":"","_job_gender":"","_job_apply_type":"external","_job_phone":"","_job_apply_url":"https:\/\/en-ae.whatjobs.com\/coopob__cpl___411_2572625__3583?utm_source=3583&utm_medium=feed&keyword=Senior-Executive&location=Dubai&geoID=3","_job_apply_email":"","_job_salary_type":"","_job_salary":"","_job_experience":"","_job_career_level":"","_job_qualification":"","_job_video_url":"","_job_photos":"","_job_application_deadline_date":"","_job_address":"","_job_location":{"720":"United Arab Emirates"},"_job_map_location":{"address":"","latitude":"","longitude":""},"_job_logo":"https:\/\/herecareers.com\/wp-content\/uploads\/wp-job-board-pro-uploads\/_employer_featured_image\/2025\/11\/ICON-Here-Careers-Logo-150-150x150.png","_job_employer_name":"HR","_job_employer_url":"https:\/\/herecareers.com\/ar\/employer\/hr\/"},"cmb2":{"_job_careerjet_job_fields":{"_job_careerjet_detail_url":"","_job_careerjet_company_name":""}},"_links":{"self":[{"href":"https:\/\/herecareers.com\/ar\/wp-json\/wp\/v2\/job_listing\/51577","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/herecareers.com\/ar\/wp-json\/wp\/v2\/job_listing"}],"about":[{"href":"https:\/\/herecareers.com\/ar\/wp-json\/wp\/v2\/types\/job_listing"}],"author":[{"embeddable":true,"href":"https:\/\/herecareers.com\/ar\/wp-json\/wp\/v2\/users\/100"}],"replies":[{"embeddable":true,"href":"https:\/\/herecareers.com\/ar\/wp-json\/wp\/v2\/comments?post=51577"}],"wp:attachment":[{"href":"https:\/\/herecareers.com\/ar\/wp-json\/wp\/v2\/media?parent=51577"}],"wp:term":[{"taxonomy":"job_listing_type","embeddable":true,"href":"https:\/\/herecareers.com\/ar\/wp-json\/wp\/v2\/job_listing_type?post=51577"},{"taxonomy":"job_listing_category","embeddable":true,"href":"https:\/\/herecareers.com\/ar\/wp-json\/wp\/v2\/job_listing_category?post=51577"},{"taxonomy":"job_listing_location","embeddable":true,"href":"https:\/\/herecareers.com\/ar\/wp-json\/wp\/v2\/job_listing_location?post=51577"},{"taxonomy":"job_listing_tag","embeddable":true,"href":"https:\/\/herecareers.com\/ar\/wp-json\/wp\/v2\/job_listing_tag?post=51577"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}