{"id":60388,"date":"2026-01-05T22:48:09","date_gmt":"2026-01-05T18:48:09","guid":{"rendered":"https:\/\/herecareers.com\/job\/e-commerce-chief-marketing-officer\/"},"modified":"2026-01-05T22:48:25","modified_gmt":"2026-01-05T18:48:25","slug":"e-commerce-chief-marketing-officer","status":"publish","type":"job_listing","link":"https:\/\/herecareers.com\/ar\/job\/e-commerce-chief-marketing-officer\/","title":{"rendered":"E-Commerce Chief Marketing Officer"},"content":{"rendered":"

411_2966647<\/p>\n

Get AI-powered advice on this job and more exclusive features. <\/p>\n

E-Commerce Chief Marketing Officer (CMO) <\/b> <\/p>\n

\u0627\u0644\u0645\u0648\u0642\u0639: <\/b> Remote\/Virtual. <\/p>\n

Reports to: <\/b> CEO <\/p>\n

\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0639\u0646\u0627 <\/h3>\n

We are a profitable, founder-led eCommerce company selling directly to consumers via Amazon and Shopify <\/b>, with customers primarily in North America and Europe. We\u2019re now ready for our next stage of growth and are hiring a CMO to own all growth, performance marketing, and sales channels <\/b>. <\/p>\n

Role Overview <\/h3>\n

The CMO is responsible for driving predictable, profitable revenue growth <\/b> across: <\/p>\n

    \n
  • Amazon <\/b> (PPC, rankings, listings, reviews, CVR). <\/li>\n
  • Currently selling in .com, .ca and soon launching in UK, EU, AUS <\/b> <\/li>\n
  • Currently in USA only <\/b> <\/li>\n
  • Creator Content <\/b> (organic & paid creator content) <\/li>\n<\/ul>\n

    You will build and lead a small, high-output team (Amazon manager, PPC specialist, email agency, designers, data analyst, creators, etc.) and work closely with: <\/p>\n

      \n
    • COO <\/b> \u2013 on inventory, 3PL\/FBA and contribution margins <\/li>\n
    • CPO <\/b> \u2013 on product launches, creative, and brand positioning <\/li>\n
    • CFO <\/b> \u2013 on budgets and margin targets <\/li>\n<\/ul>\n

      \u0627\u0644\u0645\u0647\u0627\u0645 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 <\/h3>\n

      1. Growth Strategy & Budget <\/h3>\n
        \n
      • Own the annual and quarterly growth plan <\/b> for Amazon + DTC. <\/li>\n
      • Set and manage performance targets <\/b>: revenue, channel ROAS, TACOS, contribution margin, CVR and more. <\/li>\n
      • Allocate and re-allocate ad spend across channels. <\/li>\n<\/ul>\n

        2. Amazon (Primary Growth Channel) <\/h3>\n
          \n
        • Lead the Amazon growth pod <\/b>: Amazon Manager, PPC Manager, listing\/SEO support. <\/li>\n
        • Own: <\/li>\n
        • PPC structure & bids (search, sponsored brands, DSP\/remarketing if used) <\/li>\n
        • TACOS \/ ACOS <\/b> targets and profitability by ASIN or portfolio <\/li>\n
        • Listing optimization: titles, bullets, images, A+ content, storefront, experiments <\/li>\n
        • Review health, ratings, and CX feedback loops <\/li>\n
        • Plan and execute product launches <\/b>, promotional events, and global marketplace expansion (e.g., CA\/EU\/UK). <\/li>\n<\/ul>\n

          3. Shopify & Meta <\/h3>\n
            \n
          • Own Shopify revenue and conversion rate <\/b>. <\/li>\n
          • Work with dev\/UX to run ongoing CRO tests <\/b>\u2014offers, bundles, landing pages, cart\/checkout, site speed. <\/li>\n
          • Oversee FB\/IG and other paid social <\/b>: <\/li>\n
          • Creative strategy and testing <\/li>\n
          • ROAS\/MER and per-country performance <\/li>\n
          • Ensure robust flows (welcome, browse\/cart abandonment, post-purchase, win-back, VIP, etc.) <\/li>\n
          • Campaign calendar aligned with launches and promotions <\/li>\n
          • Hit revenue contribution targets from email\/SMS as % of Shopify sales. <\/li>\n<\/ul>\n

            4. Creators <\/h3>\n
              \n
            • Build a creator \/ influencer engine <\/b>: <\/li>\n
            • Identify and recruit creators aligned with the brand <\/li>\n
            • Negotiate deals (UGC, whitelisting\/Spark ads, revenue share) <\/li>\n
            • Ensure a consistent flow of short-form content for Reels, and ads. <\/li>\n
            • Test and scale ads <\/b> (or similar platforms), with clear attribution and ROAS targets. <\/li>\n
            • Manage and coach: <\/li>\n
            • Amazon Manager & PPC specialist <\/li>\n
            • Email\/SMS agency and media buying partners <\/li>\n
            • Data analyst (shared or part-time) <\/li>\n
            • Creators & freelancers as needed <\/li>\n
            • Work tightly with CPO <\/b> on briefs for new product launches, creative angles, and content needed for funnels. <\/li>\n
            • Work with COO <\/b> to avoid stockouts, manage slow movers, and hit profit targets. <\/li>\n<\/ul>\n

              6. Analytics, Reporting & Decision-Making <\/h3>\n
                \n
              • Build a simple but robust dashboard <\/b> for: <\/li>\n
              • Key KPIs: revenue, MER, CAC, LTV, TACOS, repeat rate, AOV, conversion rate <\/li>\n
              • Turn data into clear recommendations: scale\/kill campaigns, adjust prices\/offers, launch tests. <\/li>\n
              • Report weekly and monthly to the CEO on performance vs. plan. <\/li>\n<\/ul>\n

                What Success Looks Like (First 12 Months) <\/h3>\n
                  \n
                • Clear growth plan and budget <\/b> in place and followed. <\/li>\n
                • Amazon TACOS and DTC MER are within target <\/b> while revenue grows. <\/li>\n
                • Key Amazon and Shopify SKUs show improved rankings and conversion rates <\/b>. <\/li>\n
                • Email\/SMS flows and campaigns contribute a meaningful % of DTC revenue <\/b>. <\/li>\n
                • There is a repeatable creator\/UGC pipeline <\/b> supporting ads and organic content. <\/li>\n
                • The marketing team is small, accountable, and works from a single shared dashboard <\/b>. <\/li>\n<\/ul>\n

                  Requirements (Must-Have) <\/h3>\n
                    \n
                  • 5-10 years <\/b> total experience in digital marketing \/ growth, with at least 3+ years leading growth or performance marketing <\/b> for a DTC\/eCommerce brand or agency. <\/li>\n
                  • Deep, hands-on experience with Amazon + at least one other major channel <\/b> (Shopify + FB\/IG ads, or Google, etc.). <\/li>\n
                  • Proven track record of scaling revenue while staying profitable <\/b> \u2013 you\u2019ve managed budgets of at least USD 50\u2013100k\/month in ad spend. <\/li>\n
                  • Strong understanding of: <\/li>\n
                  • Amazon PPC, SEO, and listing optimization <\/li>\n
                  • Basic CRO ideas and experimentation <\/li>\n
                  • Very data-driven <\/b>: comfortable with KPIs, cohort retention, MER, CAC\/LTV, channel attribution and spreadsheets. <\/li>\n
                  • Excellent English communication skills (written & spoken); comfortable working with US\/Europe-based partners. <\/li>\n
                  • Experience working with remote and cross-border teams <\/b>. <\/li>\n<\/ul>\n

                    Nice to Have <\/h3>\n
                      \n
                    • Experience in home & lifestyle <\/b> or other consumer product categories with repeat purchases. <\/li>\n
                    • Experience managing creative teams <\/b> (copy + design + video). <\/li>\n<\/ul>\n

                      Location & Work Setup <\/h3>\n
                        \n
                      • Base: <\/b> Dubai, India, South Africa or Europe <\/li>\n
                      • Remote \/ hybrid, but must be able to overlap at least 4\u20135 hours\/day <\/b> with UAE & Europe time and occasionally with US time for calls with partners. <\/li>\n
                      • Occasional travel to ecommerce conferences, or content shoots as needed. <\/li>\n<\/ul>\n

                        Seniority level <\/h3>\n

                        \u062a\u0646\u0641\u064a\u0630\u064a <\/p>\n

                        Employment type <\/h3>\n

                        \u062f\u0648\u0627\u0645 \u0643\u0627\u0645\u0644 <\/p>\n

                        Job function <\/h3>\n

                        Marketing and Sales <\/p>\n

                        Industries <\/h3>\n

                        Technology, Information and Internet <\/p>\n<\/p>\n

                        #J-18808-Ljbffr<\/p>\n

                        2025-12-30 09:18:38<\/p>","protected":false},"author":100,"featured_media":0,"comment_status":"open","ping_status":"open","template":"","job_listing_type":[68],"job_listing_category":[1356],"job_listing_location":[720],"job_listing_tag":[],"class_list":["post-60388","job_listing","type-job_listing","status-publish","hentry","job_listing_type-full-time","job_listing_category-marketing-media-management-operations","job_listing_location-united-arab-emirates"],"metas":{"_job_featured_image":"","_job_featured":"","_job_filled":"","_job_urgent":"","_job_category":{"1356":"Marketing & Media, Management & Operations"},"_job_type":{"68":"Full Time"},"_job_tag":[],"_job_expiry_date":"","_job_gender":"","_job_apply_type":"external","_job_phone":"","_job_apply_url":"https:\/\/en-ae.whatjobs.com\/coopob__cpl___411_2966647__3583?utm_source=3583&utm_medium=feed&keyword=E-Commerce-Chief-Marketing&location=-United-Arab-Emirates","_job_apply_email":"","_job_salary_type":"","_job_salary":"","_job_experience":"","_job_career_level":"","_job_qualification":"","_job_video_url":"","_job_photos":"","_job_application_deadline_date":"","_job_address":"","_job_location":{"720":"United Arab Emirates"},"_job_map_location":{"address":"","latitude":"","longitude":""},"_job_logo":"https:\/\/herecareers.com\/wp-content\/uploads\/wp-job-board-pro-uploads\/_employer_featured_image\/2025\/11\/ICON-Here-Careers-Logo-150-150x150.png","_job_employer_name":"HR","_job_employer_url":"https:\/\/herecareers.com\/ar\/employer\/hr\/"},"cmb2":{"_job_careerjet_job_fields":{"_job_careerjet_detail_url":"","_job_careerjet_company_name":""}},"_links":{"self":[{"href":"https:\/\/herecareers.com\/ar\/wp-json\/wp\/v2\/job_listing\/60388","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/herecareers.com\/ar\/wp-json\/wp\/v2\/job_listing"}],"about":[{"href":"https:\/\/herecareers.com\/ar\/wp-json\/wp\/v2\/types\/job_listing"}],"author":[{"embeddable":true,"href":"https:\/\/herecareers.com\/ar\/wp-json\/wp\/v2\/users\/100"}],"replies":[{"embeddable":true,"href":"https:\/\/herecareers.com\/ar\/wp-json\/wp\/v2\/comments?post=60388"}],"wp:attachment":[{"href":"https:\/\/herecareers.com\/ar\/wp-json\/wp\/v2\/media?parent=60388"}],"wp:term":[{"taxonomy":"job_listing_type","embeddable":true,"href":"https:\/\/herecareers.com\/ar\/wp-json\/wp\/v2\/job_listing_type?post=60388"},{"taxonomy":"job_listing_category","embeddable":true,"href":"https:\/\/herecareers.com\/ar\/wp-json\/wp\/v2\/job_listing_category?post=60388"},{"taxonomy":"job_listing_location","embeddable":true,"href":"https:\/\/herecareers.com\/ar\/wp-json\/wp\/v2\/job_listing_location?post=60388"},{"taxonomy":"job_listing_tag","embeddable":true,"href":"https:\/\/herecareers.com\/ar\/wp-json\/wp\/v2\/job_listing_tag?post=60388"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}