Luxury Marketing Director

Job Description

411_2521125

Our client is at the forefront of transforming the Kingdom into a premier global tourism destination.

• Develop and implement a comprehensive marketing strategy for the luxury market segment.
• Build and own the global luxury segment strategy (not market-specific), targeting UHNW and HNW audiences.
• Conceptualize and lead the creation of bespoke luxury content across owned, earned, and paid channels, appealing to affluent travelers.
• Conduct market research and analysis to ensure the company’s competitiveness in the luxury sector.
• Build go-to-market strategies for high-end tourism products
• Stay up-to-date with the latest trends and changes in the luxury market and marketing practices.

A successful Luxury Marketing Director should have:

• A degree in Marketing or a relevant field.
• Proven experience in marketing and running a marketing team.
• Experience launching or repositioning high-end products or destinations.
• 15-20 years of experience in luxury marketing, preferably in luxury retail, hospitality, or premium travel/tourism sectors.
• Proven expertise in communicating with UHNW/HNW audiences through tailored messaging and high-touch experiences.

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2025-11-11 12:36:56