VP – Cards Product
Job Overview
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Date PostedMarch 22, 2026
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Location
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Expiration date--
Job Description
411_2955502
Job Summary
To manage the Credit and Debit Card product portfolio, driving customer value, revenue growth, and digital innovation. The role involves end-to-end product ownership including strategy, development, performance management, and cross-functional execution, in alignment with business goals and regulatory expectations.
Experience
- 5–10 years in Retail Banking or Payment Cards, with at least 3 years in a product management role
- Experience with card schemes (Visa/MasterCard), processors, and digital enablers preferred
Skills
- Strong understanding of card product economics and lifecycle
- Analytical thinking and data-driven decision making
- Solid project management and execution skills
- Effective collaboration with cross-functional teams
- Knowledge of emerging trends in digital payments and customer experience
Mandatory Professional Certifications & Licenses
- Cards acquisition and activation rate
- Usage growth (spend per card / transaction frequency)
- Product-level profitability and cost control
- Digital adoption and self-service penetration
Main Accountabilities
- Product Ownership & Strategy: Own the cards product roadmap – across Credit, Debit, and Prepaid segments; drive product positioning and value proposition across customer segments; benchmark against market offerings and proactively identify opportunities for innovation and differentiation.
- Portfolio & P&L Management: Monitor and manage key performance metrics: acquisition, activation, usage, attrition, profitability, NCLs; optimize fee income, interchange revenue, rewards cost, and lifecycle profitability; collaborate with Finance to ensure accurate product P&L reporting and forecasting.
- Product Development & Enhancement: Work with internal and external partners (e.g., Visa, Mastercard, fintechs) to develop new propositions, features, and benefits; lead initiatives such as co-branded cards, digital issuance, tokenization, tap-to-pay, and loyalty integration; ensure timely implementation of new product features, campaigns, and pricing changes.
- Customer Experience & Digital Integration: Enhance the end-to-end cardholder journey – from application to usage and servicing; collaborate with Digital Banking to embed card services into mobile/internet channels; support instant issuance, digital onboarding, and self-service capabilities.
- Cross-Functional Execution: Liaise with Marketing, Operations, Risk, Compliance, Legal, IT, and Sales; support marketing campaigns, customer communications, and frontline training; address issues and gaps raised by internal stakeholders, audit, or customer feedback.
- Regulatory & Risk Compliance: Ensure all card products comply with regulatory, scheme, and internal governance requirements; own product documentation, SOPs, disclosures, and audit readiness; proactively identify and mitigate operational and reputational risks related to card products.
Seniority level
- Not Applicable
Employment type
- Full-time
Job function
- Product Management and Marketing
- Industries
- IT Services and IT Consulting
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Location: Abu Dhabi Emirate, United Arab Emirates
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2026-02-27 08:37:58