Jewelry Visual Merchandising

Job Description

411_2672668

Job Summary:
The Visual Merchandiser will be responsible for developing and executing a compelling visual merchandising strategy that enhances the customer experience and aligns with Mouawad’s luxury brand identity.

This role will oversee all aspects of in-store and product displays, window displays, packaging ideation to execution, and the integration of visual elements to drive sales and brand consistency.

Key Responsibilities:

Visual Merchandising Strategy & Execution:

• Define, design, and implement a creative visual merchandising strategy that enhances brand storytelling and customer engagement
• Support in the creative conception, implementation and execution of all VM assets for new launches including but not limited to: promotional sites, pop ups, windows, podiums, event space design , lightboxes, instore screen content in a timely manner aligning with marketing calendar
• Create appealing and eye-catching visual displays that guide customers through the store and showcase key collections
• Develop and produce showcase animation and displays, signages, floor plans, and special promotional setups
• Ensure displays are regularly updated to align with product launches, marketing campaigns, and seasonal themes
• Research competitor strategies and provide recommendations for enhancing in-store experiences
• Have knowledge of print and production build techniques and mindfulness of budget restrictions and leadtime
• Implement VM guidelines inline with brand creative direction
• VM monthly reports and measure impact

Store/Product Display Training & Collaboration

• Oversee in-store product presentation, ensuring alignment with the brand’s luxury aesthetic and customer journey
• Optimize store zoning and customer flow to create an engaging and seamless luxury shopping experience
• Oversee the arrangement of VIP areas and private salons for high-net-worth clients and bespoke experiences
• Train boutique staff with the support of retail on visual standards to optimize store layout for sales impact
• Monitor and analyze the effectiveness of different visual layouts on customer behavior and sales performance
• Conduct regular store audits to maintain consistency in brand presentation across all boutique locations.
• Guide and mentor in store VM ambassadors ensuring adherence to luxury display standards.

Packaging Development & Execution:

• Lead the ideation and execution of premium packaging that reflects the brand’s luxury positioning
• Collaborate with suppliers and designers to develop innovative packaging solutions.
• Ensure packaging aligns cost efficiency without compromising on quality

Budgeting & Supplier Coordination:

• Monitor costs and work within budget for all visual merchandising activities
• Liaise with suppliers to source materials and elements needed for displays and packaging
• Ensure high-quality production and timely execution of all visual elements
• Tracking of budget and invoices, alignment on the allocated budget to avoid overspending

Trend & Data Analysis:

• Conduct research on lifestyle, demographics, and design trends to continuously refine the visual merchandising approach
• Stay updated on industry trends and innovations to enhance the customer experience
• Analyze customer behavior and the impact of visual merchandising strategies on sales, making data-driven recommendations
• Competitor analysis

Qualifications & Skills:

• Ability to work collaboratively with cross-functional teams, including marketing, retail, merchandise and suppliers
• Proven experience in visual merchandising, preferably in the luxury or jewelry industry
• Strong creative and design sensibility with an eye for detail
• Excellent project management and organizational skills and effective communication
• Strong analytical skills to measure the effectiveness of visual merchandising strategies

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2025-11-11 13:17:25